Impact Of Social Media Marketing On Your Vendorfy Store.
In today’s modern world it’s important for businesses to have an online existence over internet, because people now love to buy products online rather than visit a physical outlet. So having a web store like Vendorfy is defiantly is an optimum choice.
But just having an online store is not enough in modern competitive online business world. It is essential to generate words of mouth about your web store that’s why social media marketing is a right choice of selection towards your web store destiny most especially when you are on a tight budget.
Value of sharing your vendorfy store on social media:
Do you know that 72 % of all internet users are active on social media so being a business man or woman; it is an amazing cost effective method to convey your products message to the massive audience’s social media provides.
That’s why you see most companies pay for sponsored ads on facebook, instagram, and google to promote new products or services they are offering. While most people think social media ads are expensive, it the real world its actually cost effective and most of those platform really work on your budget an your ability to define your target audience. (in my next post I will be talking on how to publish ads on facebook and instagram with any budget)
Now have a look on some of the stats about mostly used social media platform.
Influence of social media on your sales:
As you know that there are billions and billions of users on social networks sites that why you can’t ignore the impact of social media on sales as a business person.
People mostly use this media for refreshment and social binding. That why most of the realtors target this channel of media for their brand promotion, recognition, and awareness so that users can view their products in a relaxed and healthy mode and give them a strong pushes to make purchases.
Bring inbound traffic:
Every online retailer has the wish and first priority to bring more and more relevant traffic on their website. That why most businesses target social media specially Twitter, Facebook, and G+ etc… Because it’s an optimum choice to divert relevant traffic towards your site and put a healthy ration of sales from this media channel as well.
Marketer’s analysis on social media:
According to a research that 93% of marketers uses social media for running successful business which shows there are a lot of people around the world who chooses this platform in order to promote their business in an easy way with less cost rather than to spend a lot of money on massive commercial advertisement.
Facebook:
Facebook remains its first place as most popular social media site and over 1.5 billion users are connected to Facebook. Some of the statistics show that 23 % of Facebook visitors login to their account at least 5 times a day. 47% of US citizens admire that face book drag them towards online shopping and 70% of marketers uses this media to acquire new customers.
Google +:
As you know that no one can deny the importance and popularity of Google as a search engine, being the best search engine in the world defiantly favor their own social media channel to help in increase search rankings. That’s why most of the online retailers have a deep eye on this social network.
Some of the latest numbers shows that Google + has achieved 359 million active users monthly and over 1 billion users activate Google+ accounts over the internet .the most important thing about this social media network is that it is growing 33 % per annum which is an encoring sign when you are connected to some online business.
Twitter:
No one can deny the importance of twitter as one of the leading social media network and known by its hash tag tool which is a common trend now used in social media especially in twitter.
Do you know that from the last three and half year twitter popularity reaches the sky and you have to take it seriously because it is the fastest growing platform in social media with a 44 % growth. Some latest fact and figures tells that 550 million users are registered over twitter and have 215 million active users as well, that’s why 34 % of marketers uses twitter for generating leads successfully.
Conclusion:
It is concluded that social media play an important and powerful role for your product promotion, brand/store awareness, increase inbound traffic etc, but yet many business today have not been taken an optimum results from it. But now is the time that business owners especially startups think about using social media as the driving force for their business and make a strong marketing strategy for it in order to optimize more sales through social media.
Adetola Adele is the head team leader at Vendorfy a subsidiary of GoPanta Media. He is a highly motivated, entrepreneurial minded and result oriented self starter with the focus on Ecommerce as the next big thing in Africa.
