As long as you haven’t being living in the thick forest of Sambisa the past couple of years, you must have heard the word INSTAGRAM. As an entrepreneur, you’ll know by now that Instagram should be a key component to your online marketing strategy, especially as a product-based business, where what we do is so…
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Instagram is showing no signs of slowing down. The popular photo and video sharing app now has over 800 million users. 500 million of those are using the app on a daily basis! Their newest feature, Instagram stories, has over 250 million daily active users, overtaking Snapchat’s daily active users. These are staggering numbers for a platform that’s just seven years…
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In 2012, 54 percent of small-business owners, who participated in a survey administered by Constant Contact, reported they needed help with social media. This year, that number has significantly gone down. This confidence seems to be translating into success, with 72 percent saying that their marketing efforts across the channels that matter, including social, email,…
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